Silverstone MotoGP British Grand Prix

Data driven animation for Octo Telematics at the Octo British Grand Prix

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Visualisating data trails from cars

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We each drive over 50,000 miles each year. Each journey reveals its own unique trail of information. Imagine what stories we could tell about ourselves and our cities if we collected and visualised this information over time?

For the MotoGP British Grand Prix

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We spent the Summer working closely with Octo Telematics and the University of Pisa to bring telematics data to life to communicate the rich quality of Octo's data to a VIP audience at the Octo British Grand Prix. We revealed the emotional insights and details of the everyday movements of hundreds of thousands of journeys through three of the world's biggest cities: London, Boston and Rome.

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© Tekja Data Visualisation - MotoGP racing drivers pick out their highlights

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© Tekja Data Visualisation - The city wakes up, traffic on a weekday morning